The Greendog Blog

Through thick and thin - 10 years at Greendog

Posted by Jonny Gray on 12-Jul-2016 15:13:58


When a 21 year old Derby University graphic design student, Laura Parry first walked through the doors at Greendog for an eight week work experience placement back in 2006, she could never have believed what successes were to follow.

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Topics: Insider

How to use Google Analytics to identify business opportunities

Posted by David Jolly on 07-Jul-2016 11:11:28

When considering our business opportunities it's worth analysing the performance of our website and the current trends affecting our industry. This process is time consuming and requires sharp thinking, but it's essential if we are to stay ahead of the competition. Luckily for us it's starting to get easier with tools like Google Analytics, taking some of the guesswork out of business planning.

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Topics: Technology

Greendog injects a new lease of life into injection moulding company

Posted by David Jolly on 28-Jun-2016 12:27:57

Greendog recently provided rebranding and web design services for injection moulding company IMM Technical Ltd. 

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Topics: Web Design

What makes a good e-commerce product page?

Posted by David Jolly on 24-Jun-2016 14:45:45

Do you want to improve your ecommerce website? It may not be an overnight success, but making some small changes can help to maximise your conversion rates and win over customers. Follow our top tips below. 

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Topics: Web Design

Reducing the path to purchase on E-commerce websites

Posted by David Jolly on 20-May-2016 15:30:00

Hooking like spearfishers
8 seconds is the average time visitors spend before deciding whether or not to remain on a site (MarketingSherpa)

A recent Forrester Research report highlighted the importance for retailers to hook target shoppers, with easy to use site search, including autocomplete and clear categories. Why are we comparing ecommerce websites with spearfishing? Because both rely on a target that is not easy to catch the attention of.        

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5 reasons why your web page isn't loading quickly

Posted by David Jolly on 10-May-2016 13:12:25


While nobody can deny the value of a company website, there are still certain measures which need to be considered to guarantee website visitors remain on your website for longer. The difference between a high street shop and a business website is that an interested customer will always reach a shop, whereas that person will not always have the patience to wait for a website to load. 

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Topics: Technology

A night of digital marketing in Derby

Posted by David Jolly on 22-Apr-2016 11:20:53


Last night marked an evening of digital marketing in Derby, with members of the Greendog team in attendance. The Marketing 2020 event is an annual programme, held at the University of Derby, which looks at emerging developments and innovation in marketing. 

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How vehicle management is changing through mobile technology

Posted by Adam Civval on 20-Apr-2016 15:30:00

Managing a fleet involves making sure that everyone across an organisation is in the loop and working together. This is no easy task when you consider the numbers of people involved with a fleet and the varied nature of vehicle management.

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How digital technology can aid field service management

Posted by David Jolly on 18-Apr-2016 15:18:00

How would you feel if the company you worked for started offering unlimited holidays and flexible shift patterns? This is what Derby based accountants Cooper Parry has recently offered its employees. This modern way of thinking is starting to be adopted by firms as a way to tackle growing internal communication problems and to improve field service management

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Topics: Technology

How mobile technology is making for a paperless HR

Posted by David Jolly on 14-Apr-2016 16:30:00

Imagine a paperless HR department! When we picture this line of work we generally think of contract documents and tax forms stacked above monitors on a work desk. But, In an age so influenced by digital technology, it’s surprising that more HR practices haven’t yet moved to mobile.

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Topics: Technology